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Peter Ferguson
AI lead
St. James's Place

Peter Ferguson is the AI Lead at St. James's Place, he spearheads the development, integration, and adoption of AI systems to enhance adviser workflows, client experience, and operational efficiency. With a background in data migration, automation, and AI programmes at SJP, Peter brings a pragmatic yet forward-thinking perspective to the evolving role of AI in financial advice.

My Sessions
Panel: AI in Advice: Beyond the Buzzword to Business Impact
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Panel discussion