Dan began his career with IBM before holding senior sales and distribution roles with The Hartford in UK and Germany. He ran a successful consulting business working with leading asset management firms, life companies and advisory practices before joining SimplyBiz in 2012.

Aside from financial services qualifications, he is a graduate of Durham University and holds a MBA from Warwick Business School. He is still daft enough to be playing rugby, enjoys many an outdoor pursuit and plays the guitar badly. He lives in York where his wife, son, daughters and livestock keep him out of trouble.