Amyr Rocha Lima CFP® is a multi-award winning financial planner who specialises in helping successful professionals age 50+ reduce taxes, invest smarter and retire on their terms.

Amyr is the Managing Director of Strategic Wealth Partners, a financial planning practice based in Kingston upon Thames, serving clients throughout the UK. He is also a Non-Executive Director of the Financial Planning Standards Board (FPSB).

A graduate of the Bayes Business School (City, University of London), Amyr is a frequent commentator on financial planning and wealth management matters for both national and specialist media.